STRONG Athlete Impact Blueprint

Introducing the STRONG Athlete Impact Blueprint by Brittany Chapman - Cover Model Camp Co-founder and Best Body Guide Cover Athlete for STRONG Fitness Magazine.

Are you a published STRONG athlete eagerly anticipating the release of your feature, only to find yourself met with silence after sharing it on social media? Many women have been there. The truth is that success doesn't happen by chance; it requires strategic effort.

If you're ready to transform your STRONG feature into a lucrative investment, my program is designed specifically for you. As someone who understands the industry and was able to triple her investment in just three weeks, I'm here to guide you through the process.

What to Expect:


  • Proven Success: Learn the exact step-by-step approach that allowed me to triple my investment in just three weeks.
  • Eight Weeks of Guidance: Join me for an intensive eight-week program where we'll develop a tailored strategy for you, covering messaging, content strategy, and more.
  • The reality;
  • Overcome Overwhelm: Growth, Strategy, and ROI should not be overwhelming; I'll simplify the process for you.
  • Eliminate Frustration: Say goodbye to frustration and confusion about where to start or what to do to maximize your publication.
  • Gain Clarity: Understand how to capitalize on your opportunities, grow your audience, and earn back your investment. 

Why Me?

As a cover athlete who has walked the walk, I know what it takes. No more "post and pray" or fear of being perceived as annoying. Together, we'll build a strategy that works for you and that you can get excited about.

Are You a Perfect Fit?

If you're a woman published in STRONG, ready to maximize your publication opportunity, grow your audience, and recoup your investment, this program is tailored just for you.

Don't let the potential of your STRONG feature go untapped. Join me, and let's make your success story the next one to be celebrated. 

Apply Now - it’s YOUR turn! 


  • Comprehensive guide for optimizing their Instagram profile and orchestrating a successful publication launch to engage their followers.

  • A detailed content strategy with a framework for crafting captivating captions.

  • User-friendly CANVA templates for effortless content creation, ensuring a seamless plug-and-play experience.

  • Expertly crafted scripts to guide the filming process for impactful videos.

  • A helpful checklist featuring essential apps for streamlined editing, posting, and content creation.

  • Strategic approach to Stories, enhancing their effectiveness in connecting with the audience.

  • Two one-hour onboarding calls coupled with six additional coaching sessions over the course of eight weeks, offering unlimited support and addressing any questions or concerns.

  • An IMPACT Blueprint designed to guide the launch, ensuring a focused and directed effort with a targeted return on investment.

  • Long-term pathway to extend the impact of your STRONG cover, providing a sustainable strategy for ongoing success.

STEP 1: Elevate Your Online Presence

  • 1. Optimize Your Bio: Tailor your bio to attract new followers.

    • Create: optimizing your bio template 

  • 2. Engagement Strategy: Develop a message and engagement strategy for welcoming and connecting with new followers.

    • Create: messaging and engagement strategy template 

  • 3. Craft Your "I Help" Statement: Ensure your mission is clear and resonates throughout your content.

    • Create: “I Help” template with discussion into ideal avatar 

  • 4. Video and Photo Mastery: Dive into filming and editing techniques, including app recommendations and setup essentials.

    • Create: “How to: film & edit” template listing app and setup essentials 

STEP 2: Unleash Your STRONG Impact

  • 1. Impact Blueprint: Create a strategic blueprint for maximizing your STRONG feature.

    • Will be created during call and sent to the Athlete 

  • 2. Signature Story Develop a compelling narrative that reflects your unique journey.

    • Create: Signature Story Template, how to write 

  • 3. Launch Strategy: Plan and set the stage for a successful launch.

    • Create: my launch blueprint with step-by-step guides on what I did, including captions, scripts for the videos, links to my posts, etc.  

  • 4. Countdown to Launch: Strategically post 2 days before, 1 day before, and on the launch day.

    • Create: links to my posts, what I posted, and when 

  • 5. Post-Launch Momentum: Outline a plan for the week after launch and the subsequent 2-8 weeks.

    • Create: post-launch strategy to continually be reviving the excitement 

STEP 3: Craft Your Distinctive Brand Kit

  • 1. Brand Kit Design: Utilize CANVA to plug and play in our STRONG personalized brand kit for seamless content creation.

    • Create: sharable brand kit in Canva for easy plug and play, including STRONG logos 

  • 2. Captivating Captions: Develop engaging captions aligned with your brand following our guidelines.  

    • Create: Caption template with easy to follow guidelines 

    • Create: guide for posting (collaboration, tagging, etc.) 

    • Create: hashtag guidelines template 

  • 3. Content Filming: Execute content creation using our scripts and best practices for filming and editing template.

    • Create: scripts for video template 

STEP 4: Master Your Posting and Engagement Schedule

  • 1. Strategic Posting: Implement a schedule to nurture and excite your audience.

  • 2. Engagement Routine: Follow a routine to foster engagement and drive conversions.

  • 3. Conversion Strategy: Lead your audience towards becoming enthusiastic buyers

STEP 5: Prolonging the Impact of Your STRONG Feature

  • 1. Strategic Publication Integration: Seamlessly integrate your STRONG feature into your ongoing narrative, emphasizing its significance in your journey.

  • 2. Publication Milestone Reminders: Regularly acknowledge your publication milestone, celebrating anniversaries or key moments to keep the achievement alive in your audience's minds.

  • 3. Content Sequels: Craft follow-up content that revisits aspects of your STRONG feature, sharing insights, behind-the-scenes moments, or reflections tied to the initial publication.

  • 4. Strategic Flashbacks: Strategically share flashback content or highlights from your feature, reminding your audience of the powerful journey you shared in the magazine.

  • 5. Ongoing Brand Alignment: Ensure your publication aligns with your evolving brand narrative, acting as a foundational element in your ongoing story.

  • 6. Collaborative Throwbacks: Collaborate with other athletes, influencers, or brands, using your publication as a talking point to create joint content that resonates with your audience.

  • 7. Publication-Driven Campaigns: Launch campaigns or promotions tied explicitly to your STRONG feature, turning it into a catalyst for ongoing engagement and conversions.


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